Our Story

Cal-Ell Imports Ltd was established 14 years ago and our company principals have a combined experience of over 40 years of successful business development in the Retail Sales Market.

Collaborative Efforts

Category Assortments

Based on our unique combination of skills, we have been able to adapt and grow in an ever- changing marketplace to meet the needs of our business partners.  We are skilled in multi-channel sales and creating brand awareness ranging from Home Improvement, Housewares, Hardware and Sporting Goods.

Range of Services

Our services range from Domestic Supply, to Direct Import, and from Private Label to E-com  simply put, we are a Domestic Vendor who is able to design a program that is specific and unique to each business partner. 

© 2020 by The Cal-Ell Group

When it comes to choosing the right business partner, countless companies continue to choose The Cal-Ell Group for premium quality products and services.  Contact us to learn more about our services and brands.